The UX Designer : similar to a Web Designer, they invent, program and code websites
The job of the UX Designer is quite close to the one of the Web Designer, however it focuses more towards the user’s experience on the website, aiming to make it more practical, fluid, and ergonomic.
To succeed in doing such a job, the UX Designer has to know their clients, know what they want and how they feel, and it implies having a strong knowledge about marketing, and especially human psychology.
But such skills are not the only ones the UX Designer must master. They must also be able to think up of designs and concepts for a website, and know how their coding works.
The UX Designer is however not to be mixed up with the UI Designer. Their names are quite similar and they usually work together, but we can notice some nuances in their tasks.
While the UX Designer will think up of a “concept” of the website, the UI Designer will work after them, to apply their idea by doing the graphics and the coding themselves.
Therefore the UX Designer has more of a theoretical role, while the UI Designer has more of a practical role.
Marketing and Psychology
To know what the user wants and needs, the UX Designer must know the human psychology.
They must know how to make the client feel emotions, feel curiosity, desire, needs...
They should also be able to make the website seem safe to use, have more visibility, be more simple, more aesthetically pleasing, more credible, more productive.
To do such they will need to master the current trends, how to communicate, analyze the user’s profiles, conduct polls and studies among potential clients...etc
Design and Technique
In order to think up of concepts that the clients might appreciate, the UX Designer must also have some designing skills. They must master 3D as well as 2D, have knowledge of color theory, drawing software, animation...etc
Their technique in terms of coding and programming will also be precious. Knowing how websites, smartphones or computer works will make their concepts achievable and viable.
The UX Designer is very strategic, and especially very versatile. They must master a lot of skills, each in very different fields, which makes the job very challenging but especially entertaining.
The Future of UX Designers
The growing need of internet platforms and websites is undoubtedly creating more opportunities for aspiring UX Designers.
They have their place in big companies as well as in smaller companies, be they Web Agencies, Communication Agencies or Design Agencies
The UX Designer generally has the possibility to evolve into a Project Director, an Information Architect, an Interactive Creation Director, a Web Agency Director...etc